VA

Victor Ayuba And Hassan Hussaini

Department of Marketing, School of Secondary Education (Business) Federal College of Education (Technical) Gombe, Nigeria

ayubavictor@gmail.com
2 Publications

Publications 2

1
Research Article Vol. 3, Issue 2

AI-Powered Digital Marketing and the Future of Marketing Education in Gombe State: A Conceptual Review

Victor Ayuba and Hassan Hussaini*

The rapid advancement of Artificial Intelligence (AI) technologies has transformed the global marketing landscape, thereby reshaping marketing education and employability requirements within the digital economy. AI-powered digital marketing tools such as machine learning algorithms, predictive analytics, chatbots, recommendation systems, automated ...

Jul, 2026 Vol. 3, Issue 2
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2
Research Article Vol. 3, Issue 2

Artificial Intelligence Integration and Entrepreneurial Skill Development among Business Education Students in Tertiary Institutions in Gombe State

Maryam Dahiru*, Taure Saadatu Usman, Victor Ayuba and Hassan Hussaini

The emergence of Artificial Intelligence (AI) has transformed educational systems, business operations, and entrepreneurial activities across the globe. In developing economies such as Nigeria, the integration of AI into business education is increasingly becoming essential for preparing students with relevant entrepreneurial competencies needed in...

Jul, 2026 Vol. 3, Issue 2
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